Dare to 
single-use
We’ve had plastic put in our hands since we were kids. It’s everywhere, often the only option on the shelves. The system makes ditching single-use almost impossible. We’re here to change that with a refreshing soda with a message! All Boycott! profits go to supporting our mission for clean and green waterways.
Bright lemon with a hint of pine. Fresh, crisp, and just the right amount of sparkle. Like a cool breeze through a green forest. A uniquely refreshing craft soda, made in Belgium.
Bright lemon with a hint of pine. Fresh, crisp, and just the right amount of sparkle. Like a cool breeze through a green forest. A uniquely refreshing craft soda, made in Belgium.
The story
For years, City to Ocean has been cleaning up waste from the Brussels canal by kayak. And the most common things we find floating? Single-use cans and plastic bottles. That’s why we created Boycott!, a soda in a reusable glass bottle. With Boycott!, we’re fighting single-use packaging and offering a tasty alternative that won’t end up in nature.
Pieter, Maïa, Maud and the awesome volunteers from City to Ocean.
What's our fight?
Stop pollution
Boycott! fights pollution with every sip. Most soft drinks? Sold in throwaway plastic or cans. No deposit. No second life. Only 9% of all plastics ever made have been recycled. Each year, 430 million tons of plastic are produced worldwide and two-thirds are used just once. Recycling won’t save us. It’s time to break up with single-use. Choose reuse. That’s why Boycott! comes in a reusable glass bottle with a deposit. No waste, great taste.
Fight the big brands
Drink Boycott! and back City to Ocean, the Brussels non-profit fighting for clean, healthy waterways. Boycott the big brands. They profit from flooding our lives with single-use junk, fueling a throwaway culture, and polluting the planet, all while pretending recycling is the answer and blaming you for the mess. Your money has power. Use it for good. Get to know City to Ocean here.
Shift to standardisation and reuse
Boycott! isn’t just a delicious soda, it’s a statement. We use a standard reusable glass bottle with a deposit, the same type used by beer producers all over Belgium. Each bottle is reused about 25 times.
Standardisation is the secret that makes reuse work. If it works for drinks, it can work for almost anything that comes in packaging. Imagine: a glass bottle or jar bought in Belgium, returned in a shop on the other side of the world. That’s the future we’re fighting for.
Get in touch
Do you want to sell ? Drink ? Talk about ? Distribute ?
Or send us an email at info[at]citytoocean[dot]org
Get in touch
Do you want to sell ? Drink ? Talk about ? Distribute ?
Or send us an email at info[at]citytoocean[dot]org